Thanks to internet wizardry and relinking, the majority of dead web pages will smoothly redirect you to another screen, making error 404 pages a thing of the past. But some do slip through these systems and tech companies want to make sure your screen of frustration ends in the best possible result for the company — and Amazon has chosen dogs as a way to provide this.
Needless to say we learned of Amazon’s pet-friendly workplace after stumbling into Rufus on their website years ago. Since then they’ve elected to showcase random employee dogs on their 404 “page not found” page. And we’re very pleased to see several Corgis. 🙂