It means more transparency, more trust. A reminder of the good that’s being done.
Source: Blood donors In Sweden, Canada & the UK receive a text when their blood is used
I wish my blood center did this — I’m always wondering.
A Daily Antidote to Everything Else
David Freitas says
Great idea! I can see how more people might be motivated to donate, or donate more, if they know that their donation is actually helping and not just sitting in storage somewhere until it expires.